Yuko gives you loyalty, VIP tiers, referrals and Klaviyo in one Shopify app from $12 a month. VIP tiers and Klaviyo integration are on the $30 Advanced plan, not gated behind custom-quoted tiers.
If you're choosing between Yuko and LoyaltyLion for your Shopify loyalty program, these are the differences that matter most.
LoyaltyLion locks VIP tiers behind a custom-quote Advanced plan. Yuko includes VIP tiers, Klaviyo and Shopify POS on the $30 Advanced plan.
If you need the flagship plan, Yuko Growth at $199 covers unlimited orders. LoyaltyLion Classic at the same $199 caps at 500 orders.
Yuko publishes all four loyalty tiers on the Shopify App Store: Free, $12, $30, $199. LoyaltyLion publishes Free and $199 only, with Advanced and Plus quoted on demand.
Every Yuko plan includes 24/7 live chat with a real person on our team, including weekends. No bots, no business-hours queue.
Pricing and feature details below come from each app's public Shopify App Store listing and pricing page.
| Feature | Yuko | LoyaltyLion |
|---|---|---|
| $199 plan order limit | Unlimited (Growth) | 500 orders/mo (Classic) |
| Loyalty pricing visibility | Public: $12, $30, $199 tiers | Free and $199 public, others quoted |
| Entry paid plan | $12 Basic | $199 Classic |
| VIP tiers from | $30 Advanced | Advanced plan (custom quote) |
| Klaviyo integration from | $30 Advanced | Classic plan and above |
| Paid memberships | Growth $199/mo | Plus plan (custom quote) |
| 24/7 human support | All plans, weekends included | Business days |
| Reviews add-on | $12/mo, same app | Via integrations (separate apps) |
| Built natively for Shopify |
A short walkthrough of Yuko and your migration options. No slides, no pressure.
The features most growing stores actually want are VIP tiers, Klaviyo and Shopify POS. Here's what each platform charges to unlock them.
Customer data, points balances and VIP tier mappings get imported in one pass. Our team handles it on a shared call so nothing breaks for your customers and you don't write a line of code.
If you're looking for a LoyaltyLion alternative for your Shopify store, Yuko and LoyaltyLion are both Shopify loyalty apps but positioned for different kinds of stores. Here's how the two compare on pricing, features, support and migration.
LoyaltyLion is an established loyalty platform launched in 2014, serving enterprise customers including LEGO, Big Green Egg, Victoria Beckham, Diesel, Oh Polly and Aventon. It's a Shopify Plus Partner with Klaviyo Master Elite certification and ranks as a G2 leader for loyalty management. The platform leans toward bigger brands with multi-region operations.
Yuko is a Shopify loyalty app built for growing direct-to-consumer stores still scaling. Loyalty is the primary product, with paid memberships and a reviews add-on available. The product, pricing and support are designed for stores that need predictable costs and quick decisions rather than a multi-month enterprise sales cycle.
LoyaltyLion publishes two pricing tiers on the Shopify App Store: a Free plan up to 400 orders, and a Classic plan at $199 a month with 500 orders included. Their marketing page shows two additional tiers, Advanced and Plus, with pricing quoted only after a sales call. Stores doing more than 500 orders a month also get a custom quote.
Yuko publishes four loyalty tiers on the Shopify App Store: Free up to 50 orders, $12 Basic, $30 Advanced and $199 Growth. The Growth plan includes unlimited orders. Overage on the $12 and $30 plans is $5 per extra 100 orders. There are no custom-quote tiers, so the price you see is the price you pay.
This is where the two platforms differ most. LoyaltyLion Classic at $199 covers a points program, branded loyalty page, customizable rules, Klaviyo integration and dedicated onboarding, with a 500-order cap. VIP tiers, POS integration and advanced rules are reserved for the Advanced custom-quoted tier. AI features are reserved for the Plus custom-quoted tier.
Yuko Growth at the same $199 includes unlimited orders plus everything in the lower tiers: VIP tiers (from $30), Klaviyo and Shopify POS (from $30), store credit (from $30), paid memberships, custom workflows, REST API, white-glove onboarding and a dedicated account manager.
Yuko includes 24/7 live chat with a human on our team, on every paid plan and the Free plan. LoyaltyLion's documented support model runs during business days, with responses for weekend tickets returning when the team is back online. Yuko has no annual contracts and free migration is included on every plan.
One merchant who switched to Yuko described the experience this way on the App Store listing:
"Intuitive admin interface and direct integration in the Shopify backend provides for an easy admin UX. Working with the Yuko team has been phenomenal, extremely responsive and their willingness to assist us in our migration from our previous platform was invaluable." - Nutrex Research, United States
If you're an enterprise brand at the scale of LEGO or Victoria Beckham, with a dedicated retention team and a budget for a custom-quoted loyalty platform with headless API and ongoing strategic reviews, LoyaltyLion is a strong choice. If you're a growing Shopify store looking for transparent pricing, VIP tiers from $30/month and 24/7 human support without a sales cycle, Yuko is built for that stage. The best way to know is a 15-minute demo with a clear answer either way.
Numbers from the 100+ brands running their full retention stack on Yuko today.
The questions that come up most on demo calls with stores comparing Yuko and LoyaltyLion.
Most migrations finish in under 24 hours. The Yuko team handles the full import on a shared call, including customer data, points balances and VIP tier mappings. Most stores are live on Yuko the same day.
No. We import your full points ledger and VIP tier mapping, so every customer sees the same balance and tier they had on LoyaltyLion. There's no customer-side disruption.
Yes. You can use Yuko free until your LoyaltyLion contract ends, then fully cut over. On a demo call we'll map out the timeline for your specific situation, so you don't pay for both apps at once.
No. Migration is free on every Yuko plan, including the free plan. There are no charges for onboarding, theme setup or data import. The price on the Yuko pricing page is the full price you pay.
Yes. Every Yuko customer gets 24/7 live chat with a real person on the Yuko team, on every plan including Free. Weekends included. The Growth plan ($199) also includes white-glove onboarding and a dedicated account manager.
Not on Yuko. VIP tiers are included on the $30 Advanced plan, along with Klaviyo integration, store credit, points expiry and Shopify POS rewards. The $199 Growth plan adds paid memberships and unlimited orders.
On Yuko's Basic ($12) and Advanced ($30) plans, overage is $5 per extra 100 orders. The Growth plan at $199 a month includes unlimited orders with no per-order fees. So scaling past 500 orders doesn't push you into a custom-quote conversation.
Yes. Yuko is a Shopify-only loyalty rewards program app, built on Shopify's native infrastructure including checkout extensions, customer accounts and Shopify Flow. Like LoyaltyLion's Shopify integration, we focus on Shopify first.
A 15-minute demo walks through Yuko, your migration plan from LoyaltyLion and the pricing for your store size. No slides, no pressure, no commitment.