Picking the wrong shopify loyalty apps costs you more than the monthly subscription. It costs you customer data locked in the wrong platform, a fragmented tech stack, and a loyalty program customers never actually use. Strong customer retention starts with choosing a tool that fits your store’s actual workflow and if reviews and referrals are part of your strategy, the app you pick needs to handle all of it without forcing you to juggle five separate subscriptions.
This guide ranks 12 real apps, tested against the same criteria, so you can match the right tool to your store’s size, budget, and goals. If you want the short answer first, here it is.
Table of contents
- What is a Shopify loyalty app?
- How we evaluated these apps
- 12 Best Shopify Loyalty Apps for 2026
- 1. Yuko: Best all-in-one loyalty + reviews + referrals + memberships
- 2. Smile.io: Best for quick setup and brand recognition
- 3. Rivo: Best for Shopify-native design and modern UI
- 4. Growave: Best for combining loyalty with wishlists and reviews
- 5. BON Loyalty: Best for multilingual stores
- 6. Joy Loyalty: Best budget-friendly loyalty app
- 7. Yotpo Loyalty & Referrals: Best for enterprise Shopify stores
- 8. Okendo: Best for review-led loyalty programs
- 9. LoyaltyLion: Best for data-driven loyalty programs
- 10. Stamped.io: Best for combining reviews and loyalty
- 11. Loloyal (by Trustoo): Best for fast setup on a tight budget
- 12. Flits: Best for customer account page loyalty
- How to choose the right Shopify loyalty app
- Shopify loyalty apps, comparison table
- Conclusion
- Frequently Asked Question
What is a Shopify loyalty app?
A Shopify loyalty app lets you reward customers for actions they already take: buying, leaving a review, referring a friend, or following you on social media. Customers accumulate points (or credits) and redeem them for discounts, free products, or free shipping. Done well, a loyalty program turns one-time buyers into repeat customers without spending more on ads.
The best loyalty program apps for Shopify go further: they add VIP tiers that reward your top spenders, referral programs that bring in new customers at near-zero acquisition cost, and integrations with email tools like Klaviyo so your retention stack actually talks to itself.
How we evaluated these apps
We evaluated 30+ shopify loyalty and rewards apps against six criteria: feature completeness (earning actions, reward types, VIP tiers), pricing fairness relative to order volume, integration depth with email and POS tools, free plan usability for stores under 100 orders/month, UI quality and onboarding speed, and merchant review sentiment on the live Shopify App Store. Apps were scored across store sizes, from early-stage DTC brands to high-volume Shopify Plus merchants. The 12 apps below represent the strongest performers across those dimensions. Pricing and ratings were pulled from live App Store listings and should be re-verified before publishing, as they change without notice.
See how an all-in-one retention platform compares to running five separate apps. Yuko covers loyalty, reviews, referrals, and memberships from a single dashboard.
12 Best Shopify Loyalty Apps for 2026
Quick Comparison: Shopify Loyalty Apps at a Glance
| App | Best For | Free Plan | Paid From | Key Differentiator |
| Yuko | All-in-one retention | Yes (50 orders/mo) | $12/mo | Loyalty + reviews + referrals + memberships in one dashboard |
| Smile.io | Quick setup | Yes | $49/mo | Largest install base, fastest onboarding |
| Rivo | Modern UI | Yes (200 orders/mo) | $49/mo | Shopify-native design, no pop-up widget |
| Growave | Bundle of tools | Yes | $49/mo | Loyalty + wishlists + reviews + social login |
| BON Loyalty | Multilingual stores | Yes | $25/mo | 250+ languages natively supported |
| Joy Loyalty | Budget stores | Yes | $15/mo | Generous free plan, minimal learning curve |
| Yotpo | Enterprise | Yes (limited) | Custom | Deep integration with Yotpo Reviews + SMS |
| Okendo | Review-led loyalty | No | $19/mo | UGC-first with quizzes and surveys |
| LoyaltyLion | Analytics depth | Yes (400 orders/mo) | $359/mo | Best-in-class loyalty reporting |
| Stamped.io | Reviews + loyalty | Yes | $23/mo | Mature reviews + NPS + loyalty combo |
| Loloyal | Tight budget | Yes | $9/mo | Lowest entry price with POS support |
| Flits | Account page UX | No | $9/mo | Rebuilds customer account page natively |
1. Yuko: Best all-in-one loyalty + reviews + referrals + memberships
Yuko replaces the four or five separate apps most stores run to handle loyalty, reviews, referrals, and memberships with a single dashboard, one bill, and one support team. That’s the core argument, and it’s a strong one.
The real power is what Yuko calls its compounding retention loop: a customer leaves a review and earns points. Those points bring them back for another purchase. On their next visit, they see a referral offer. They share it, and a new customer arrives. Each module feeds the next, automatically.
Built by the team behind Retainful and serving 300+ Shopify merchants, Yuko is purpose-built for stores that have outgrown single-feature loyalty plugins.
Why choose Yuko?
- 12+ earning actions: purchases, signups, reviews, referrals, birthdays, anniversaries, social follows, and more, all configurable from one place
- 6+ reward types: store credit , discounts, free shipping, free products, and more, with points expiry rules to keep customers engaged
- VIP tiers with points multipliers (e.g., 1x Silver → 2x Diamond) that give your top 20% of customers a real reason to stay
- Customer Hub inside Shopify’s native customer accounts: no separate login, no friction; customers see their balance, rewards, and VIP tier progress right inside their account page
- Referral program that rewards both sides, plus checkout extensions for Shopify Plus stores; integrates with Klaviyo, Shopify POS, Shopify Flow, Judge.me, Loox, and 30+ other tools
Yuko also supports migration from Yotpo, Okendo, Stamped, Loox, and Judge.me, so switching doesn’t mean starting from zero.
Pricing
| Plan | Price | Orders/month |
| Free | $0 | Up to 50 orders |
| Basic | $12/mo | 100 orders |
| Advanced | $30/mo | 300 orders |
| Growth | $199/mo | Unlimited |
Pros:
- Only app that combines loyalty, reviews, referrals, and memberships in one subscription
- Compounding retention loop means each module amplifies the others
- Migration support from major competitors, no data loss when switching
Cons:
- Free plan capped at 50 orders/month, growing stores will need a paid plan sooner than with some competitors
- Newer to market than Smile.io or LoyaltyLion, so the merchant community is smaller
Best For: Shopify stores that want to consolidate loyalty, reviews, referrals, and memberships into one platform and eliminate app-stack fragmentation.
2. Smile.io: Best for quick setup and brand recognition
Smile.io is the most-installed loyalty app on the Shopify App Store, with tens of thousands of active stores. If your team has zero experience with loyalty programs and needs something running in an afternoon, Smile is the fastest path.
Why choose Smile.io?
- Points, referrals, and VIP tiers in one app
- Clean, well-documented onboarding flow
- Branded rewards panel that matches your storefront
- Integrations with Klaviyo, Mailchimp, and Okendo
- Large support knowledge base and active merchant community
Pricing
| Plan | Price | Notes |
| Free | $0 | Basic points + referrals, limited customization |
| Starter | $49/mo | More earning actions, branding |
| Growth | $199/mo | VIP tiers, analytics |
| Plus | $999/mo | Enterprise features |
Pros:
- Fastest setup on this list, live in under an hour
- Largest merchant community for peer support and tutorials
- Clean branded widget that blends with most storefronts
Cons:
- Free plan is very limited, meaningful features require a paid tier
- VIP tiers locked behind the $199/mo Growth plan
Best For: New Shopify stores that need a loyalty program running quickly and want the reassurance of the most widely-used platform.
3. Rivo: Best for Shopify-native design and modern UI
Rivo is built specifically for Shopify and leans hard into native design. The widget and account page feel like they belong in your store, not bolted on. It’s a strong pick for DTC brands where aesthetics matter as much as function.
Why choose Rivo?
- Shopify-native customer account integration (no pop-up widget required)
- Points, referrals, and VIP tiers
- Clean analytics dashboard
- Integrations with Klaviyo, Postscript, and Gorgias
- Responsive support team with strong App Store reviews
Pricing
| Plan | Price | Notes |
| Free | $0 | Up to 200 monthly orders |
| Scale | $49/mo | More orders, advanced features |
| Plus | $299/mo | Unlimited orders, priority support |
Pros:
- Best-looking native UI of any app on this list
- Generous free plan, 200 orders/month before you pay
- No pop-up widget means a cleaner storefront experience
Cons:
- Fewer earning action types than Yuko or Smile.io on lower plans
- Plus plan pricing is steep for mid-market stores
Best For: DTC brands on Shopify where on-brand aesthetics and a native account page experience are top priorities.
4. Growave: Best for combining loyalty with wishlists and reviews
Growave bundles loyalty points, VIP tiers, wishlists, reviews, and social login into one app. If you want to consolidate several mid-tier tools into one subscription, Growave is worth a close look.
Why choose Growave?
- Loyalty + wishlists + reviews + social login in one plan
- Points for purchases, reviews, birthdays, and referrals
- VIP tiers with escalating rewards
- Integrations with Klaviyo and Omnisend
- Suitable for mid-market Shopify stores
Pricing
| Plan | Price | Notes |
| Free | $0 | Limited features |
| Entry | $49/mo | Core loyalty + wishlists |
| Growth | $149/mo | Full feature set |
| Premium | $349/mo | Advanced + priority support |
Pros:
- Wishlists + social login bundled in, rare combination at this price
- Good fit for stores that want one app to replace three or four tools
- Solid Klaviyo and Omnisend integration
Cons:
- Feature depth in each module is shallower than dedicated single-purpose apps
- Free plan is quite limited, most useful features require Entry plan or above
Best For: Mid-market Shopify stores that want loyalty, wishlists, and reviews consolidated without paying for three separate subscriptions.
5. BON Loyalty: Best for multilingual stores
BON Loyalty stands out for its multilingual support, it covers 250+ languages out of the box. If you sell across multiple regions and need your loyalty program to speak your customers’ language, BON is the most practical choice.
Why choose BON Loyalty?
- 250+ languages supported natively
- Points, referrals, and VIP tiers
- Customizable widget with no-code branding options
- Shopify POS support
- Competitive free plan with generous order limits
Pricing
| Plan | Price | Notes |
| Free | $0 | Limited features |
| Entry | $49/mo | Core loyalty + wishlists |
| Growth | $149/mo | Full feature set |
| Premium | $349/mo | Advanced + priority support |
Pros:
- Best multilingual support of any app on this list, 250+ languages
- No-code widget customization is genuinely easy
- POS support included across plans
Cons:
- Branding watermark on free plan is a visible limitation
- Advanced analytics only available on Growth plan and above
Best For: Shopify stores selling across multiple countries or regions that need loyalty program copy in multiple languages without custom development.
Also read:
- BON Loyalty Alternatives for Shopify : if BON doesn’t quite fit, here are the closest alternatives.
- Best Shopify Customer Retention Apps : bundle strategies that pair well with any loyalty program.
6. Joy Loyalty: Best budget-friendly loyalty app
Joy Loyalty is one of the most affordable shopify rewards apps with a meaningful free plan. It covers the basics (points, referrals, VIP tiers) without the premium price tag. Good for stores just starting their retention journey.
Why choose Joy Loyalty?
- Generous free plan with no order cap on basic features
- Points for purchases, signups, birthdays, and reviews
- VIP tiers with tier-based rewards
- POS support for brick-and-mortar stores
- Simple setup, minimal learning curve
Pricing
| Plan | Price | Notes |
| Free | $0 | Limited features |
| Entry | $49/mo | Core loyalty + wishlists |
| Growth | $149/mo | Full feature set |
| Premium | $349/mo | Advanced + priority support |
Pros:
- Most generous free plan for stores under 500 orders/month
- POS support included, good for hybrid online/offline stores
- Fast setup with minimal configuration required
Cons:
- Analytics and integrations locked behind Pro plan
- Less customization depth than Rivo or Smile.io on comparable tiers
Best For: Early-stage Shopify stores that need a working loyalty program without a monthly bill, or brick-and-mortar stores adding online loyalty for the first time.
Also read:
- Joy Loyalty Alternatives for Shopify : see how Yuko and others compare to Joy.
- Best Joy Loyalty Alternatives : a deeper look at the top picks.
Running loyalty, reviews, referrals, and email flows in parallel? Consolidating them into one platform cuts your tool spend and eliminates data silos.
7. Yotpo Loyalty & Referrals: Best for enterprise Shopify stores
Yotpo is the loyalty module inside Yotpo’s broader retention suite, which also includes reviews, SMS, and subscriptions. If you’re already on Yotpo’s ecosystem and running a high-volume store, the loyalty module integrates tightly with the rest of your stack.
Why choose Yotpo Loyalty?
- Deep integration with Yotpo Reviews and Yotpo SMS
- Points, referrals, and VIP tiers
- Advanced segmentation and analytics
- Checkout extensions for Shopify Plus
- Dedicated enterprise onboarding support
Pricing
| Plan | Price | Notes |
| Free | $0 | Limited to basic points |
| Paid tiers | Custom | Based on order volume and features |
Pros:
- Best choice if you’re already using Yotpo Reviews or Yotpo SMS
- Enterprise-grade segmentation and analytics
- Dedicated onboarding support for high-volume stores
Cons:
- Pricing is opaque, requires a sales conversation for most meaningful tiers
- Overkill and expensive for stores under 1,000 orders/month
Best For: High-volume Shopify Plus stores already invested in the Yotpo ecosystem that want loyalty tightly integrated with reviews and SMS.
8. Okendo: Best for review-led loyalty programs
Okendo started as a reviews platform and added loyalty features to create a tighter review-to-reward loop. If collecting high-quality UGC (user-generated content) is your primary goal and you want loyalty to support that, Okendo is a natural fit. For a broader look at review tools, see our guide to Shopify product reviews .
Why choose Okendo?
- Review collection with photo and video support
- Points awarded for leaving reviews (tight review-loyalty integration)
- Quizzes and surveys that feed customer profiles
- Integrations with Klaviyo, Gorgias, and Shopify Flow
- Strong analytics on review performance and loyalty impact
Pricing
| Plan | Price | Notes |
| Essential | $19/mo | Reviews only |
| Growth | $119/mo | Reviews + loyalty features |
| Power | Custom | Enterprise, full suite |
Pros:
- Best review collection quality of any app on this list, photo, video, quizzes
- Tight review-to-points loop drives UGC volume
- Strong Klaviyo integration with detailed customer profile data
Cons:
- No free plan, starts at $19/mo for reviews only
- Loyalty features require the $119/mo Growth plan, making it expensive for smaller stores
Best For: Shopify stores where UGC collection is the primary retention lever and loyalty is a supporting mechanism, not the main program.
9. LoyaltyLion: Best for data-driven loyalty programs
LoyaltyLion is built around analytics. If you want to understand exactly which loyalty actions drive repeat purchases, and optimize your program based on real data, LoyaltyLion gives you more reporting depth than most competitors.
Why choose LoyaltyLion?
- Detailed loyalty analytics and customer segmentation
- Points, referrals, and VIP tiers
- In-depth integrations with Klaviyo, Dotdigital, and Gorgias
- Loyalty-driven email triggers based on points milestones
- Suitable for mid-market to enterprise stores
Pricing
| Plan | Price | Notes |
| Free | $0 | Up to 400 monthly orders |
| Classic | $359/mo | Full analytics, integrations |
| Advanced | Custom | Enterprise |
Pros:
- Best loyalty analytics and reporting depth on this list
- Generous free plan, 400 orders/month before you pay
- Loyalty-triggered email flows via Klaviyo are highly configurable
Cons:
- Pricing jumps sharply from free to $359/mo, no mid-tier option
- UI is less polished than Rivo or Smile.io
Best For: Mid-market to enterprise Shopify stores that want to optimize their loyalty program based on detailed behavioral data and are willing to pay for reporting depth.
Also read: Best LoyaltyLion Alternatives for Shopify : if LoyaltyLion’s pricing is a stretch, here are the best alternatives.
10. Stamped.io: Best for combining reviews and loyalty
Stamped.io combines product reviews, loyalty points, and referrals in one platform. It’s been around long enough to have a mature feature set, and it’s a reasonable choice for stores that want reviews and loyalty without paying for two separate tools.
Why choose Stamped.io?
- Reviews + loyalty + referrals in one subscription
- Points for purchases, reviews, referrals, and birthdays
- VIP tiers with tiered reward multipliers
- Integrations with Klaviyo, Omnisend, and Gorgias
- Net Promoter Score (NPS) surveys built in
Pricing
| Plan | Price | Notes |
| Free | $0 | Basic reviews only |
| Basic | $23/mo | Reviews + loyalty |
| Premium | $59/mo | Full suite |
| Business | Custom | Enterprise |
Pros:
- NPS surveys built in, rare feature at this price point
- Mature platform with a long track record and large review base
- Reviews + loyalty combo at a competitive price
Cons:
- Free plan covers reviews only, loyalty requires a paid plan
- UI feels dated compared to newer entrants like Rivo
Best For: Shopify stores that want a proven reviews + loyalty combination and value NPS data as part of their retention measurement.
11. Loloyal (by Trustoo): Best for fast setup on a tight budget
Loloyal is a newer entrant from the Trustoo team. It covers the core loyalty use cases (points, referrals, VIP tiers) at a price point that undercuts most established players. Best for stores that need something functional fast without a big budget.
Why choose Loloyal?
- Fast setup, minimal configuration required
- Points, referrals, and VIP tiers
- Floating rewards widget included on all plans
- POS support
- Competitive pricing with a usable free plan
Pricing
| Plan | Price | Notes |
| Free | $0 | Core features |
| Starter | $9/mo | More customization |
| Growth | $29/mo | Analytics, integrations |
| Plus | $99/mo | Advanced features |
Pros:
- Lowest entry price on this list, $9/mo for meaningful features
- Floating widget included on all plans, including free
- POS support without needing an expensive plan
Cons:
- Newer platform, smaller support community and fewer third-party integrations
- Analytics depth is limited compared to LoyaltyLion or Yotpo
Best For: Budget-conscious Shopify stores that need a working loyalty program with POS support at the lowest possible monthly cost.
12. Flits: Best for customer account page loyalty
Flits takes a different approach. Rather than building a standalone loyalty widget, it rebuilds the entire Shopify customer account page and embeds loyalty, store credit, and wishlist features directly inside it. If your customer account page is a priority, Flits is worth considering.
Why choose Flits?
- Rebuilds the Shopify customer account page with loyalty built in
- Store credit and points displayed natively in the account
- Wishlist and recently viewed products included
- No floating widget, everything lives in the account page
- Good fit for stores with high repeat-purchase rates
Pricing
| Plan | Price | Notes |
| Basic | $9/mo | Account page rebuild |
| Standard | $19/mo | + Store credit |
| Premium | $29/mo | + Loyalty points |
Pros:
- Unique account-page-first approach, no floating widget clutter
- Wishlist and recently viewed products included at no extra cost
- Affordable entry price for what it delivers
Cons:
- No free plan, starts at $9/mo
- Loyalty features only available on the Premium plan ($29/mo)
Best For: Shopify stores with high repeat-purchase rates that want loyalty embedded directly in the customer account page rather than a floating widget.
How to choose the right Shopify loyalty app
With 12 solid options on this list, the decision comes down to five criteria.
1. Earn and burn rules
Count how many earning actions you actually need. If you want points for purchases, reviews, birthdays, referrals, and social follows all at once, most budget apps cap you at three or four. Yuko supports 12+ earning actions on its paid plans. Smile.io and Rivo cover the core set well. Joy and BON are fine for simpler programs.
2. Checkout redemption
Can customers redeem points inside Shopify Checkout, not just in the cart? This matters for conversion. Checkout redemption requires Shopify’s Checkout Extensibility (available on Shopify Plus and some newer plans). Yuko, Smile.io, Yotpo, and LoyaltyLion all support it. Check before you commit.
3. Integrations
Your loyalty app needs to talk to your email platform. Klaviyo is the most common integration, every app on this list supports it to some degree. But depth varies. Yuko pushes 30+ customer properties to Klaviyo (points balance, VIP tier, referral URL, membership status) so you can build genuinely personalized flows. Lighter integrations just send a “points earned” event and stop there. For a broader look at how loyalty fits into your Shopify email marketing stack, and how to build a full marketing automation stack around it, see those guides.
4. Pricing model
Most apps charge by monthly orders, not by features. That means a store doing 500 orders/month pays significantly more than one doing 100. Map your current order volume against each app’s tier before signing up. Yuko’s free plan covers 50 orders/month; the Basic plan ($12/mo) covers 100. LoyaltyLion’s free plan covers 400 orders but jumps to $359/mo after that.
5. VIP tiers
A flat points program treats your best customer the same as someone who bought once. VIP tiers fix that. Look for apps that let you set meaningful multipliers (2x or higher for top tiers) and that surface tier progress in the storefront widget so customers can see how close they are to the next level.
Also read:
- Shopify Bundles for Customer Retention and Loyalty : how bundle strategies pair with loyalty programs.
- Best Email Marketing Apps for Shopify : the email tools that work best alongside loyalty programs.
- Best Shopify Review Apps : if reviews are part of your retention strategy.
Shopify loyalty apps, comparison table
| App | Best For | Free Plan | Paid Plan Starting Price | Rating |
| Yuko | All-in-one: loyalty + reviews + referrals + memberships | Yes (50 orders/mo) | $12/mo | 4.9 |
| Smile.io | Quick setup, brand recognition | Yes | $49/mo | 4.9 |
| Rivo | Modern Shopify-native UI | Yes (200 orders/mo) | $49/mo | 4.8 |
| Growave | Loyalty + wishlists + reviews | Yes | $49/mo | 4.8 |
| BON Loyalty | Multilingual stores | Yes | $25/mo | 5.0 |
| Joy Loyalty | Budget-friendly | Yes | $15/mo | 4.9 |
| Yotpo | Enterprise Shopify stores | Yes (limited) | Custom | 4.8 |
| Okendo | Review-led loyalty | No | $19/mo | 4.8 |
| LoyaltyLion | Data-driven analytics | Yes (400 orders/mo) | $359/mo | 4.5 |
| Stamped.io | Reviews + loyalty combo | Yes | $23/mo | 4.7 |
| Trustwill | Fast setup, tight budget | Yes | $9/mo | 4.9 |
| Flits | Customer account page loyalty | No | $9/mo | 4.9 |
Ready to stop juggling separate apps for loyalty, reviews, referrals, and memberships? Yuko brings all four into one dashboard, one bill, one support team, one compounding retention loop.
Conclusion
The right shopify loyalty apps for your store depends on where you are right now. Starting out with under 100 orders a month? Yuko’s free plan, Joy, or Loloyal give you a working program without a monthly bill. Scaling past 300 orders and running reviews, referrals, and email flows in parallel? The fragmentation cost of five separate apps adds up fast, that’s exactly the problem Yuko’s all-in-one architecture solves.
Whatever you pick, the program only works if customers actually use it. Keep earning actions simple, make the first reward attainable in two or three orders, and connect your loyalty data to your email platform from day one.
Launch checklist:
- Set your points label and conversion ratio (e.g., 100 points = $1) before going live
- Activate at least one earning action beyond purchases, birthday or review points lift engagement fast
- Configure a floating rewards widget so customers can find their balance on every page
- Connect Klaviyo (or your ESP) and build a “points earned” email trigger before launch
- Test the full redemption flow as a real customer before announcing the program
- Set a points expiry window to create urgency without frustrating customers
Frequently Asked Question
Several do, including Yuko, BON Loyalty, Joy Loyalty, and Loloyal. POS support lets customers earn and redeem points in-store, which matters for brands with both online and physical retail. Always confirm POS compatibility on the app’s current Shopify App Store listing before installing.
Yes, for most major platforms. Yuko supports migration from Yotpo, Okendo, Stamped, Loox, and Judge.me. Smile.io and LoyaltyLion also offer migration assistance. The process typically involves exporting a customer points CSV and importing it into the new app. Contact the new app’s support team before switching to confirm what data transfers cleanly.
Points are an internal currency customers accumulate and redeem for specific rewards (discounts, free products, free shipping). Store credit works like a wallet balance, customers earn a dollar amount they can spend freely across any future order. Store credit feels more flexible to customers; points create more program engagement because customers track their balance toward a goal.
Checkout redemption (redeeming points inside Shopify Checkout, not just the cart) requires Shopify’s Checkout Extensibility. This is available on Shopify Plus and on some newer Shopify plans. Check your current plan’s eligibility in your Shopify admin before choosing an app based on this feature.
Technically you can install multiple apps, but running two loyalty programs simultaneously creates a confusing customer experience and can cause discount code conflicts at checkout. The better approach is to pick one platform that covers your needs, or choose an all-in-one tool like Yuko that handles loyalty, referrals, reviews, and memberships in a single app so you never need to stack multiple tools.
